PRIME (Program Realisasi Impian Ekonomi Digital)

PRIME (Program Realisasi Impian Ekonomi Digital), an initiative by MYNIC to drive digital adoption among the small medium and enterprise (SME) sector and increase the competitiveness of medium and small businesses in Malaysia. It was launched virtually on 27 November 2020 by Minister of Communication and Multimedia, YB Dato’ Saifuddin Abdullah.

Under this initiative MYNIC introduced a new .BIZ.MY domain category, which has been developed specifically to empower Malaysian Micro Small Medium Enterprises (MSMEs) and drive digital adoption. MATRADE is one of MYNIC’s strategic partners including Malaysia Digital Economy Corporation (MDEC), Ministry of Rural Development (KPLB) and Ministry of Agriculture and Food Industries (MAFI) and agencies, Amanah Ikhtiar, SME Corp, Perbadanan Usahawan Johor Sdn Bhd (PUJB), Pahang Go Sdn Bhd, Sarawak Digital Economy Corporation and University of Technology Malaysia’s School of Professional and Continuing Education (UTMSPACE).

On that note, All MATRADE members are invited to participate in PRIME (Program Realisasi Impian Ekonomi Digital) and get free one year subscription for.BIZ.MY Digital Branding (a domain package with GO2 Brand Standard). Exclusively for MATRADE members, use coupon code MATRADEBIZ when apply online at This offer is valid until 31 January 2021.

MATRADE in-collaboration with MYNIC will be organizing a PRIME Webinar scheduled on 29 January 2021 (Friday). To participate, kindly register at link: A calendar invite with a webinar link will be sent to registered participants by MYNIC’s team.

For more details on PRIME, please visit or contact Ms Siti Joana Manap at tel 03-62077510 (email: